Bose BassMatch isn't just a built-in sound system. It was conceived during the development of the new Mazda 3 and installed in exactly the places that deliver the best sound. So we specifically showcased the inner workings of BassMatch and the Mazda 3, with strong supporting visuals.
Audio Product Experience
BOSE, the premium manufacturer of sound systems, developed a very special audio system that was introduced in the new Mazda 3: Bose BassMatch. In an international campaign, we manage to show visually what premium can feel like, using visualisations of sound to set the tone.
The feeling of sound
The world of sound
Our visual world is designed to be a feast for the senses. With strong images, connecting elements and the visualization of sound, we created a very special world around Bose BassMatch.